The Data Analytics Landscape - A Crystal Ball

It wasn’t so long ago that the universe of data analytics companies was much easier to describe. In the year 2000 there were some clearly defined categories of companies that were all engaged in some part of the data and analytics world, although data analytics was not really recognized as a discrete sector at the time. Companies typically fit into a specific industry category, such as software (Oracle, Siebel, Epiphany), consulting (Accenture, Bain), data (credit bureaus, IMS, IRI); or a particular technology such as data management (Teradata, Informatica) or business intelligence (Business Objects, Cognos). A number of those companies were acquired along the way. The number of analytic

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